Your name must be unique, and not deceptively similar, to any other trademarked name or business. It is also required that your name not be used to intentionally misrepresent the products or services you offer. For LLCs, nearly all states will also require you to add a signifier of your limited liability status, such as "LLC" or "L.L.C." to the end of your company's name. You may be able to operate under a name other than your formal LLC name by applying for and using a dba.
It should also be noted that the state of New York requires limited liability companies to comply with an unusually strict set of publication requirements. In addition to publishing notices in two papers in the county in which your business is forming, you will also be required to provide proof of this to New York’s Department of State within 120 days of becoming officially recognized as a business. Failing to do so can result in suspension of your right to conduct business in the state.

Your LLC will give you the freedom to choose how your company runs and avoid being subject to the strict compliance laws that other business entities have to deal with. When you form a limited liability company with Rocket Lawyer, your membership includes help from seasoned attorneys and all the documents you need to start your business right and grow it.
LLCs have fewer ongoing requirements compared to their corporation counterparts. For example, an LLC is not required to keep minutes or hold annual meetings. An LLC also does not have a board of directors, and isn't is held to the same record keeping standards of a corporation. Keep in mind that the state of incorporation in will have its own set of annual requirements. That includes filing the required business licenses and permits, which vary from state to state. Be sure to check in with your Secretary of State to ensure you don't accidentally miss any required filings.
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With the proper planning, limited liability companies can exist for generations. S-Corps continue to exist even if the owners or majority shareholders leave or pass away. C-Corps continue to exist even if the owners or majority shareholders leave or pass away. Non-Profit organizations and institutions survive after their directors leave. Sole Proprietorships do not exist when the owner quits or passes away.
A grocery store goes out of business prior to January 1st but equipment such as freezer boxes and store shelving remains in the building on that date. In this case, such items would still be taxable and must be reported even though the business was closed on the Lien Date. That is because in this case, the equipment could not revert to or be used as "Household Furnishings or Personal Effects".
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